The reality of Olympus
Over here, we’re not big fans of augmented reality, though there are exceptions. It’s generally because AR tends to revel in its nerdiness, eschewing the artsy. But of course it can lean on its tech capabilities and show off products’… erm, tech capabilities. As with this AR Olympus PEN demo.
But we do so like artsy, and have to give a plug to The Museum Of London’s StreetMuseum iPhone app. Right here.

