BBC Radio 1’s The Official Chart is now visualising the top 10 best-selling singles in the Chart via the Radio 1 website for the first time, says Maria Stadtmueller. Listeners will be able to watch the final hour of The Official Chart every Sunday as Reggie Yates counts down the top 10 tracks.
Absolute Radio has begun putting live airplay information on billboards in the UK to promote the relaunch of its Faces For Radio series with Christian O’Connell, Frank Skinner, Dave Gorman, Geoff Lloyd and Ian Wright.
Guvera, the digital music platform which lets advertisers curate their own music channels, has launched its My Soundtrack Facebook app, designed to let brands boost their social marketing efforts by promoting a personalised playlist on their Facebook pages. Brands can embed and refresh playlists to keep followers and fans checking back to hear what’s new.
CueSongs has beta-launched its music hub offering licensed recordings from signed and independent artists, DJ’s and composers – among them Ennio Morricone, Peter Gabriel, Judge Jules, Deadly Avenger and John Metcalfe – to be used in online and mobile media, writes Steve Mullins.
CueSongs says it provides a simple way for anyone to find well-known, pre-licensed music recordings and immediately purchase the right to deploy them on their websites, on Facebook, YouTube, in apps, online advertising and other micro-usages.
Converse’s music recording studio Rubber Tracks has gone on the road, with the cool apparel brand shooting a multi-episode series starring touring bands on their way to the studio. The show, the Rubber Meets the Road, features a tour of a band’s hometown and their experiences on the road to Brooklyn (home to Rubber Tracks).
Artist will.i.am – aka Intel’s director of creative innovation – is gearing up for world tour as part of the Intel Ultrabook Project, writes Mark Terry. The 12-city, 12-month tour, which will kick off in Mexico City at the end of the month, will deliver a dozen original pieces of music inspired by the cities will.i.am visits, and 10,000 downloads of each piece of music will be available exclusively on the Intel.com website.
Google Music has launched Magnified Artists to showcase unsigned artists in the Android music store and to perform at live events, writes Maria Stadtmueller. The search giant uses sales performance, buzz monitoring and editorial nous to select Magnified acts from its recently launched Artist Hub, a digital destination which allows bands to upload and sell music.
Heineken is planning to launch a music-based marketing campaign across a number of cities in India. The brand aims to run large-scale events with internationally renowned artists as well as small-scale happenings involving DJs and regional acts.
China has introduced two new television policies which are likely to have a direct impact on advertising expenditure in 2012, says IHS Screen Digest. China’s [...]
Absolute Radio has begun putting live airplay information on billboards in the UK to promote the relaunch of its Faces For Radio series with Christian O’Conne [...]
Those brands able to enhance Chinese New Year celebrations in a culturally relevant way will strengthen their bonds with customers, gaining both short and long- [...]
Apple is the most valuable public company in the world, valued at over $400 billion. Now, 400 billion dollar bills laid flat would cover 42% of the land surface [...]
Virgin Media and content agency Redwood are rolling out a new customer magazine which will make heavy use of augmented reality in its editorial pages thanks to [...]
PepsiCo, Britvic and environmental charity Groundwork are gearing up to launch a campaign, Transform Your Patch, aiming to regenerate up to 165 outdoor spaces t [...]
Millward Brown is integrating emotion measurement outfit Affectiva’s Affdex facial ex [...]
Millennials’ comfort-level with the Internet and tech might makes the digital medium an ideal platform for reaching them, but they are generally more difficul [...]
Prada teamed with Rem Koolhaas’ design firm AMO and Italian artist Francesco Vezzoli to develop a pop-up museum, the 24 Hours Museum, which opened earlier wee [...]
Power To The Pixel is back with the third iteration of its cross-media course, The Pixel Lab, in Potsdam, Germany, at the beginning of July. Participants will d [...]
