adidas shows its feminine side

adidas_koreaadidas has opened its first women’s retail store in South Korea which could be a forerunner of the concept around the globe for the brand.

The location boasts fitness experts, able to help consumers with their training goals, give advice on the appropriate apparel for various sports, as well as help with styling. There are also regular training workshops to provide a holistic women’s health package.


NYC and the crowdsourced condom

Metro protection. New York City has unveiled the finalists for its crowdsourced condom wrapper contest. Gotham got 600 entries and has whittled those down to just five – cue the manhole cover and top hat graphics right here. Now it’s up to New Yorkers to vote on what gets to protect the protector.
And the wrap [...]