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CNN has rolled out a Twitter data visualisation tool, Ecosphere, to support the COP17 climate change conference. Ecosphere eavesdrops on the global conversation on the microblog and every new post with the hashtag #COP17 is added to the mix to deliver a cool dynamic 3D green experience.

Corporate social responsibility isn’t just a marketing gimmick, and many brands are devoting their entire product offering to doing well by doing good, according to The Big Little Book Of Nexts: Trendspotting for 2012 from Euro RSCG, writes Maria Stadtmueller.

Green action outfit Recyclebank is working with Transport for London to reward people for cycling and walking in London.  Commuters will collect points for every journey they cycle or make on foot, with points redeemable against a growing range of offers and discounts from Recyclebank reward partners such as retailer Marks & Spencer.

Esprit has partnered with London’s Royal College of Art for the Esprit RCA Limited Edition, a capsule clothing collection combining the work of three design students.

By Steve Mullins. Having recently bared its teeth at Barbie-maker Mattel, Greenpeace is now taking on a couple of major sports brands. The green campaign group says a recent investigation has shown that the likes of adidas and Nike are linked to facilities in China which are releasing toxic chemicals into waterways, poisoning water and threatening people and wildlife.

By Steve Mullins. Gaming techniques have great potential to create widespread movements around social and environmental causes, according to a report from green advocacy outfit Recyclebank, ROI Research and Google.

Ninety-seven percent of participants in Recyclebank ‘s recent Green Your Home Challenge said the game increased their knowledge of how to help the environment. Recyclebank says its gamification efforts have reinforced the belief that games can be an effective way to educate consumers on green living.

By Maria Stadtmueller. Consumer appetite for green products has spiked significantly, according to the latest ImagePower Global Green Brands Study, conducted by WPP agencies Landor Associates, Cohn & Wolfe, and Penn, Schoen & Berland, together with Esty Environmental.

A majority of consumers in all markets believe it’s important to buy products from environmentally friendly companies. In addition, apprehension about the state of the economy has fallen, while worry about the environment has grown.

By Mark Terry. Breaking news: Ken has dumped Barbie. The truth is, he just doesn’t date girls who are into deforestion. Don’t believe it? Well, we have the video evidence. Thousands of people have so far seen the heartbreaking clip on YouTube. Posted by Greenpeace, the environmental lobby is aiming to demonstrate that Mattel – the world’s biggest toymaker – is guilty of using packaging derived from Indonesian rainforests to wrap those Barbies up before shipping: