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BMW has bowed the first in its Wherever You Want to Go series of documentaries with the film The New City. It features astronaut Buzz Aldrin, Syd Mead, the conceptual designer for Blade Runner, Aliens and Tron, Treehugger.com founder Graham Hill, and Reinventing the Automobile co-author Lawrence Burns, among others.

BMW has been engaging in a little co-creation work in Barcelona. The automotive brand tasked Escuela Internacional de Diseño de Barcelona students to come up with what it termed ‘wearable alternatives to cars’. Cue riffs on urban transportation such as Comme Des Voitures, ski-style get-up with ball bearings in boot soles. There’s also the Flymag, [...]

Get ready to Activate The Future with four films about the future of mobility. They are the work of BMW Documentaries, a new brand franchise ‘dedicated to crafting original, thought-provoking and entertaining content’.
The first of the filmic quartet, Wherever You Want To Go, is gearing up for release, and it begins a journey aiming to [...]

OK, we’re no tech freaks but this one left an impression. What we have is a flash projection in a cinema ad for a BMW motorcycle. Oh yes? Yes, there’s no logo in the spot on the screen itself, but that BMW badge is flashed into the audience’s eyes. Asked to drop their lids once [...]

If BMW Mini were to make a two-wheeler, what would it look like? Something akin to the Mini Scooter E Concept, no doubt. And maybe Sir Alec Issigonis would be proud of this CO2-free mobility vision for the future.
For the techies, it might well be worth knowing that the E Concept is powered by an [...]

The Mini is set to become the first mass production car to get built-in streamed music, courtesy of German audio outfit Aupeo. The classic motor brand will get the Mini Connected service in the autumn, enabling drivers to tune in to Aupeo’s Mini Sounds Net radio platform, which boasts four channels:

Mini in the US has been and gone and challenged Porsche to a race. And it’s thrown down the Mini vs Porsche gauntlet on Facebook, wanting to go auto a auto with the rival brand. To get Porsche to accept the challenge, Mini has put together a petition, which run like this:

Dear Porsche
You’ve got a pedigree. A cachet. And lots of owners with pastel sweaters draped over their shoulders. And there’s nothing wrong with that. Your legendary handling and performance might make some speechless, but we’re not intimidated.

New deal. BMW is taking the pop-up garage route for the Mini in New Zealand. The carmaker has opened a two-storey set-up featuring an events area, a cafe, and interactive kiosks where customers are encouraged to personalize their Minis online.
“The time is right for Mini to break out of the confines of the traditional car [...]