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Most Brits draw the line at seeing ads for certain sensitive products on TV, according to YouGov research. Close to 80% of consumers say cigarettes shouldn’t be advertised on television, some three-quarters don’t want to see commercials for payday loans or gambling, while around two-thirds are against commercials for injury lawyers and cosmetic surgery providers.

Global advertising spend will rise 4.5% in 2012 – up from 3.6% last year – with the BRIC countries leading the pack, according to Warc’s latest International Advertising Forecast.

Wondering how mobile advertising has fared over the last year. Wonder no more, thanks to the Mobile Advertising: From Barcelona To Barcelona infographic from inneractive (it refers to the 12-month period between last year’s Mobile World Congress in the Catalan city, and the upcoming event).

Nellymoser surveyed the top 100 US magazines published issues betwen July and September 2011 and found that the percentage of advertising pages with at least one action code had risen from 3.5% in January to 5.8% in September, writes Maria Stadtmueller.

Streaming specialist ipercast has joined forces with Invideous to help monetise the video apps maker’s hotspot advertising service which enables advertisers to activate product ads on existing footage.

Intel wanted to launch a digital campaign that would increase its brand awareness and promote the incredible power of its new Core i5 processors, writes David Pugh-Jones*. We can’t see these processors, since they are embedded in our PCs, but they are in fact the backbone of these remarkable machines that we use everyday. The question was: how could Intel make these processors, which seem unfamiliar or even boring, come to life and really convey to the average consumer the possibilities they create? How do you build excitement around something that’s, well, invisible?

China has introduced two new television policies which are likely to have a direct impact on advertising expenditure in 2012, says IHS Screen Digest. China’s State Administration of Radio, Film and Television has ordered all regional satellite TV stations to air news programmes in place of their current shows between the hours of 7.30pm and 10pm.

Guvera, the digital music platform which lets advertisers curate their own music channels, has launched its My Soundtrack Facebook app, designed to let brands boost their social marketing efforts by promoting a personalised playlist on their Facebook pages. Brands can embed and refresh playlists to keep followers and fans checking back to hear what’s new.