Social hunting in Chicago
Fiji Water is challenging Chicago’s Tweeters and Facebookers with a scavenger trail which highlights the cities eateries, bars and shops. The Fiji Water Urban Hunt is slated for 14th August when participants will be challenged to identify sponsors’ businesses on Foursquare, Twitter, Facebook and YouTube. Points will win prizes like an iPad, tickets to restaurants… and Fiji Water. The after party will be fuelled by VeeV Vodka.
brand-e: geo-location’s edging into lots of campaigns but this one’s a tad tame – compare it to something like the jimmy choo trainer hunt in london
