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	<title>Comments on: Making Stupid creative with Diesel</title>
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	<description>the business of branded entertainment</description>
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		<title>By: Stupid wordage, from Diesel &#124; brand-e</title>
		<link>http://brand-e.biz/making-stupid-creative-with-diesel_5761.html/comment-page-1#comment-763</link>
		<dc:creator>Stupid wordage, from Diesel &#124; brand-e</dc:creator>
		<pubDate>Thu, 04 Mar 2010 11:02:17 +0000</pubDate>
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		<description>[...] poetry. Diesel has come up with a riff on those magnetic poetry sets for its Be Stupid campaign. OK, there’s no fridge involved, but what we have is on online microsite where consumers can [...]</description>
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