Get with the social magazine
Welcome to the ‘social magazine’. It goes by the name of Flipboard, it lives on the iPad, and it brings print media layout to social media. That means no more scrolling through long lists of posts and links, nor jumping between websites, Flipboard says.
In short, it connects to users’ social media accounts — primarily Facebook and Twitter – grabs the information and puts it all together to look like a magazine.
“With over 1 billion messages posted every day, social networks are quickly becoming the primary way people discover and share content on the Web,” says Mike McCue, Flipboard’s CEO. “The result is a huge influx of incoming messages and links people must sort through across multiple web sites just to stay up to date. We believe the timeless principles of print can make social media less noisy, more visually compelling and ultimately more mainstream.”
Meet Flipboard on this trailer video.
brand-e: nice idea – be interesting to see how it accommodates advertising
