Gamification mainstreams
Gamification is coming. Brands such as AOL, Coca-Cola, Dell, Nike, Nissan, Pepsi and Viacom have already come onboard, and, according to the Gamification Goes Mainstream infographic from BigDoor, 50% of organisations managing innovation processes will gamify them by 2015, and there will also be $2.8 billion in direct spending on gamification by the same year. Game on.
