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Foxtel hits the slopes

Snow go. OK, here’s one for the techies. It’s a spot for Foxtel in sports-mad Oz and it promos the Winter Olympic Games in Vancouver. Sydney-based Ink Project has launched the campaign with this 60-second icescape featuring a literally cool eight winter sports. It required snow location aerials, studio-based dynamic action plus digital doubles, 3D tracking and other stuff apparently. Here it is.

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