http://brand-e.biz/adidas-brings-ar-to-the-footwear-hood_6032.html the business of branded entertainment Mon, 06 Sep 2010 09:47:11 +0000 http://wordpress.org/?v=2.8.5 hourly 1 http://brand-e.biz/adidas-brings-ar-to-the-footwear-hood_6032.html/comment-page-1#comment-744 The Daily 5 – All About the Good News « shoebizness.com Tue, 23 Feb 2010 21:22:13 +0000 http://brand-e.biz/?p=6032#comment-744 [...] launched a limited-edition line of sports shoes, with the sneakers doubling as gaming devices. The Adidas Originals AR Game Pack shoes come with an augmented reality code printed on their tongues. “Using AR technology combined [...] [...] launched a limited-edition line of sports shoes, with the sneakers doubling as gaming devices. The Adidas Originals AR Game Pack shoes come with an augmented reality code printed on their tongues. “Using AR technology combined [...]

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